iMOS exists to improve the performance and user experience of Car Dealership Websites.
iMOS has accumulated a wealth of knowledge by working with numerous dealerships across different OEMs and regularly attending major industry conferences. Our senior consultants can help you learn about and grow your internet customer base.
Form follows function. iMOS graphic designers have one true objective, to make dealer websites easier for customers to use so dealers can capture more leads and sell more cars. We do this in a few ways: make sure that your branding is strong (unique header, slides, buttons, etc.), make sure that incentives are up to date, enticing, and easy to read, and make sure that the site navigation is clean and easy to use.
Technical services range from simple client requested changes to a website's content, to complex third party vendor integration. We stay as flexible as possible and continually add new resources to better aid our clients. Whether we are helping you research a possible new tool, or making sure your site is OEM compliant, you can feel confident knowing iMOS can get to the bottom of your technical challenges.
SEO is the most powerful way to get your company found on the web, attract new customers, and grow your business. There are offensive and defensive strategies that must be implemented and managed to protect your company and increase your valuable online presence. We use SEO as a a long-term strategy for growth by establishing an organic footprint on the web. Our SEO techniques continuously evolve with the web itself, so you can be sure your website has the highest visibility possible.
We attend conferences like Digital Dealer and NADA to interview as many vendors as possible. Our vast knowledge of third party services allow us to address a variety of issues: increasing client retention, chat, display advertising, PPC — the list goes on and on. We also interact with many vendors on a daily basis on the behalf of our clients, so you can have one point of contact and be confident that your account is being managed properly.
Key Analytics Metrics Reporting provides you with the most in-depth knowledge of your site, as well as the information to make the best decisions on how to utilize your marketing budget and cultivate more quality leads. This covers everything you should be tracking about your website on a monthly basis (overall visitors, pages per visit, time on site, bounce rate, what sources refer traffic and how they convert, and many more data points). We also include data from third parties, such as Facebook, PPC vendors, AutoTrader, Edmunds, etc.
iMOS offers its customers a variety of copywriting services.
• Website Content Creation - including Landing Pages
• Press Releases
• Blog Entries
• Wikipedia Pages